Maid Brigade is a residential cleaning franchise offering recurring revenue through long-term client relationships. Their proprietary PUREClean system provides the safest and most effective cleaning solutions in the industry. The business model emphasizes scalability and client retention, with 33% of franchisees generating over $1.2 million in annual revenue.

History

Founded in 1979 and began franchising in 1985, Maid Brigade has built 35+ years of industry experience while maintaining innovation in cleaning services. Based in Atlanta, Georgia, they've earned multiple recognitions including the 2024 Fran-Tastic Brand Award and ranking #193 on Entrepreneur's list.

Numbers

  • Franchise Fee: $40,700

  • Royalty: 6.9% - 3.5%

  • Total Investment Range: $97,700 - $114,500

  • Net Worth Requirement: $100,000

  • Liquid Cash Requirement: $45,300

  • Ad Fund: 2%

  • Software Fee: $33/week

  • Minimum Employees: 4

  • Top Performer Revenue: Over $1.2M (33% of franchisees)

Benefits for the Franchisee

  • Unique Training Approach
    The two-pronged training system combines 3 days shadowing a 7-figure franchisee with 4 days of on-site training from the VP of Operations. This approach provides both strategic business insights and practical operational knowledge.

  • Recurring Revenue Model
    The business generates reliable income through long-term client relationships, creating predictable weekly and monthly revenue growth. The service-based model remains resilient against technological displacement.

  • Growth-Focused Support
    Franchisees receive one year of dedicated mentorship following initial training, plus ongoing support from the entire corporate team. The scalable model allows for significant growth potential as dual-income households increase demand.

  • Proven Safety Advantage
    The proprietary PUREClean system provides a competitive edge through safer cleaning solutions. This differentiation helps build customer trust and loyalty while maintaining industry leadership in safety standards.

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